P2(a-g) Analysis of a Media Product

Introduction & Purpose: 
Bigbang is a male group from South Korea. There are five members in this male group. Two of them received training in YG Entertainment at the age of eleven and they were trained for six years. The remaining three members, one of them was an underground rapper and the last two members were found from competition. All of them have had 3 to 6 years training. Bigbang held their official debut on August 19, 2006. Bigbang means the big bang in space. Therefore, we can see their purpose from the group name which is they hope they can have a big influence on the Asian music scene even the world music scene.



























Members introduction:
As you can see the image above is a poster for Bigbang. From left to right, the first member called T.O.P(Choi Seung Hyun)is a main bass rapper in the group and he is an actor too. The second one called G-Dragon(Kwon Ji Yong) is the leader in this group and also is a treble rapper, producer and musician. The middle one called Tae Yang(Dong Young bae) and the last one called Dae Sung(Kang Dae Sung). They are both the main vocal in this group and Tae Yang is the main dancer too. The fourth one called Victory(Lee Seung Hyun) is the youngest member and he is a dancer, singer and compere. They are all debut in Korea and Japan. And some of them, especially GD and Taeyang have high popularity in the USA.

Music genre:

Analysis of music video:
I choose one of their music videos to discuss its camera angle, editing, effect and so on. The name of the video is 'Fantastic baby'. This is one of the most famous songs in the world. The style of this song is electro. And the music video is very novelty, their clothes styles and hair styles are very special.

Camera angles, shots and movement:

Music video background & editing(effect, clips)

Music video equipment(to make special effect)

Sound 
The genre of this song is electropop(electronic & pop) and hip pop. The melody is very easy to remember. Especially the climax part, "Wow Fantastic baby" is a memory point. Make people continue to think of this melody. The beginning of the song makes people like to have an electric shock.

Narrative & Style

The storyline is very clear in this music video.

They have different hair styles and clothes styles in different environments. The director uses props and some effect to make the music video more attractive. The props like ice, frame, handcuffs can tell the audiences they are not free. And the actors' expression can show they are painful and unhappy. At the end of the video, they already regain freedom. Therefore, their clothes are gorgeous and the environment looks like after the fight. They wear crowns in the last image, this mean they are kings, don't need to listen to someone anymore. They are just themselves.

Music videos:

Fantastic baby

Let's not fall in love

Lies

GD&TOP ZUTTER

These music videos show you the different music type they have. And we can analyze their videos, describe how they show the meaning. They use lots of angles and special effects in the videos. The most important thing is they always have special hair style or clothes and so on to attract people. Invite some models or stars from another country to join in their music video is a good way to make the video international.

Official Fan club

The fan's name is V.I.P(Very Important People). Bigbang have their own support colour(yellow) and support things(Crown Light). Fans will bring the Crown light to every concert.

Production process

This is the company building. The studio is specifically designed to provide the best possible work environment to all of its artists. Everything from the studio, recording devices, food and drinks, tech gadgets are very nice. All the facilities, machines, and items are super high-tech, top-notch products.

This is the studio for them. They spend lots of time in here and just practice again and again. Bigbang always write the songs themselves. Therefore, they need to use these facilities during the creation. As you can see, the studio is very professional. They have professional producers to help them create a new album.

I have to remind that they have had 3-6 year training before debut. The company needs to make sure the trainee have enough ability to be artists. They need to improve their comprehensive ability,  especially singing skills and dancing skills during the years. Lots of people give up because of the uncertain future and it is too difficult to insist. 

Before they release a new album, the company need to have a very specific plan. For example, they need to design the package of the album, they need to decide the topic of the album and have promotion plans. The artists always need to stay up late to make more songs, to practice their dance and so on. 

This is their own dance practice room. They can design their stage performance here. The room is enough big to dance with at least 10 dancers. Before the concert, live, mv filming, they need to stay here to practice again and again. Of course, this is not the only one practice room for them, they also have song practice room, drama practice room and so on.

These two images show the shooting scene about the music video. The entertainment production department in the company will choose some places to take the music video. The director team need to discuss the light setting use in the music video. Some backgrounds are in outside and some background is in studio with green curtain. There are many equipment to help the director finish the shooting, to achieve differnt angels and different shooting ways. If the shooting palce is in the downtown area, they may cause onlookers. Lots of fans will stand beside the place and the shooting process may difficult to carry on. Some companies will choose to take the whole music video in studio and use technology to add effect or change background. This way can save money and time, but their fans may not accept this kind of music videos because of no story and no effort.

Makeup is very important in music video. The style team need to discuss what hair style, clothes style, makeup style and so on use in the music video. These style should be accord with the music style. The memebers in a band always have different roles, therefore the they will have different styles in the music video. A good makeup and hair style can make the music video more attractive.